BTW-IF you haven't noticed on the pink boyfriend sweats -they only come in 32" length. My husband had to hear the same rant about 5 years ago when a friend gave me a VS gift card. Even without controversial interviews, executives leaving the company, and high-profile celebrities speaking out against the lingerie brand's refusal to implement inclusivity and representation of all body types the numbers show that consumers are simply not as infatuated with the retailer as they once were. I too miss VS clothing - all of it, but especially the biz wear. Featuring plus-size models of different shapes and sizes urging women to own their cellulite, tummy flab, and stretch marks, Lane Bryant's ad aired during the 2017 primetime Emmy Awards a choice that Lane Bryant's CMO, Brian Beitler, said was incredibly intentional. I see grown women shopping for PINK items not realizing they are meant for teens and college aged women. It is overpriced and doesn't fit the modern woman in my opinion. I foolishly gave it away after my third child when it became apparent I would no longer be able to squeeze into a size 4 (I thought). No surprise, they had no comment. I thought I might be able to use it towards a nice blouse or at least a long-sleeved t-shirt. These clothes are almost thirty years old, have survived much washing, several moves and have outlasted much of my clothes from that time. How sad for us consumers who just want good quality, attractive clothing but are unable to find that anymore at a reasonable price. The young sales representatives were clearly too young to understand how to talk to a customer about buying personal items. Read more: Victoria's Secret is experiencing a major comeback after years of declining sales and Wall Street is salivating. I have called customer service to voice my disappointment, but the decision has been made. London Jeans were my favorite and go-to jean. Its either thongs and naughty maids on Jessica Rabbit bodies or comfortable cotton undies in neutral tones on lots of bodies. I loved their clothes and lingerie. I too have been disappointed in the new VS. Im young (21) and have been working for VS for about 2 years. You guys!! I used to shop at VS (and was always grateful for gift certificates) but not any longer. I go over there today to purchase some, and most of them are gone! In 2000, the new chief executive at that time, Sharen Jester Turney, complained that the catalogs showed toomuch cleavage and were a dorm room. The lingerie chain has been losing its grip on shoppers by offering underwear that emphasizes the. During its heyday, Victoria's Secret was famous for its sultry selection of bras, underwear, and lingerie sets. like how it almost didn't happen!Click through the slideshow to read the 7 things you never knew about Victoria's Secret Pink. Barf! Thank you for the blog and the walk down memory lane. He wanted to create a women's underwear shop that was targeted at men. I had NO problem spending hundreds of dollars in one order cuz they USED to make things worth it. Interestingly enough, VS was founded by a man and originally intended to be a place where a man could comfortably shop for lingerie for the woman in his life. I guess it's true what they say that less is more;). You can find a lot of Moda International pieces on eBay -- I'm tempted next winter to look for one of their winter coats. LOL Sherry! They also used to carry a French fragrance line in green glass that was lime something - it was great! like to see lower prices. I was happy to find this blog/article, because clearly I am not the only one sad and mystified by the degradation and destruction of this store. Shop all women's clothing at Victoria's Secret. "It's something I'm not used to because every year around this time I'm training like an Angel." I cannot tell you how pleased I was to find this blog!! L Brands (the name of the parent company) also owns Victoria's Secret, as someone on this thread mentioned. Yes!! Has the world-famous lingerie brand lost its mojo? Hi Kim - Thanks for the tip! It was a great business model but someone lost that along the way. Models strut down the Victoria's Secret runway, beaming as they wear a pair of larger-than-life "angel wings," and much of the televised program is dedicated to showing the various models' excitement over achieving their biggest dream:becoming a Victoria's Secret angel. Victoria's Secret was founded in 1977 by a man by the name of Roy Raymond, who found himself annoyed at visiting department stores to purchase lingerie for his wife only to be met with matronly, floral-print nightgowns and harsh fluorescent lighting. from boorish. days of old. I think the stores are tacky and the perfumes are far too fruity. They lost that "edge". The brand acquired several others, including Victoria's Secret and Abercrombie & Fitch, and it's responsible for creating the massively popular children's brand spinoff, Limited Too, in the 1990s . Looks like my 27 year love of VS has come to an end. A Stanford MBA named Roy Raymond wants to buy his wife some lingerie but he's too embarrassed to shop for it at a department store. L Brands' stock is down about 44 percent from a year ago. What a loss. Here, Paloma Elsesser. I used to buy most of my clothing there for so many years and am so disappointed that they stopped selling them. She is about 48 years old now. I am very sad to see that in the name of progress moving forward that it is actually taking something that was a quality experience both in visiting stores, ordering clothing, and the quality of the clothing has gone forward to go backward with cheap, teenage focused lingerie and sportswear only. Pam and everyone I agree with you all 100%.I haven't purchased anything from the website for 2 years and only discovered last week that the clothing is gone, I thought there was something wrong with the website. More Than 20 Bagged Lettuces and Salad Kits Have Been Recalled Over Listeria Concerns. The quality over the years has gone down. So, you might want to pick up a few things before it's too late. According toStuart Burgdoerfer, L Brand's executive vice president and chief financial officer, the decision to close the increased number of stores was "based on the overall performance of the Victoria's Secret business not meeting our expectations or having year-on-year declines.". Poor quality and BRANDED, ick. Icompletely agree their LOndon jeanand some of their business classy sexy waer was over the top awesome.now as you all have said who is going to wear the words PINK across your backside uless your are teenish or early 20's not an appealing look so what I guess is that they are not concnerned about the mother's of these kids that they are advertising tooand I think we need to put our foot down and boycottbeisdes who holds the purse strings hopefully it is not a pedophile. I used to absolutely love walking in there, smelling all the yummy scents and shop while listening to an incredible french playlist. Sometimes just cool is sexy, too.). What a shame! I tried to locate a photo online of what the shops originally looked like, with no luck, so I guess I'll just have to briefly paint it with words. I no longer visit their stores. They are just not that exclusive & original as they used to be. In November 2017 the day before the Victoria's Secret fashion show was set to film plus-size model, Sports Illustrated covergirl, and body positive activist Ashley Graham took to Instagram to post a lingerie-clad photo of herself strutting down a runway, complete with a photoshopped pair of angel wings. I bet if they brought back just the London Jean collection, their sales would drastically improve again. My regret was all the clothes I gave away thinking I would replace them with newer items. If anyone knows where else they sell moda international, please share. I have a hard enough time finding long pants. Three British students took issue with the. I very rarely read blogs, and am not known to comment on them. I shopped VS in my 30s, 40s, and 50s and have steadily watched the clothing quality sink to the bottom. Just stumbled upon this article and fondly remembering the days when my sisters and I would share the catalogue around and mark what each one of us wanted. I STILL wear a couple of amazing cashmere sweaters I bought there almost ten years ago. "Nothing about the brand the aesthetic, the product nothing really resonated with me.". Victoria's Secret's cultural influence is a product of its industry standing. Body by Victoria was a "blockbuster success" and more than doubled the sales volume of any other bra that Victoria's Secret had previously launched, Michael Silverstein wrote in his book, "Trading Up.". I'm so happy you wrote this article, I agree 100% will everything you said. So far, 14 brands have made detox committments including Zara and Levi's, and now Victoria's Secret, found to be one of the worst offenders, has committed to going toxic-free. At the end of class I complimented her on the fun, great patterned yoga pants she was wearing. Data is a real-time snapshot *Data is delayed at least 15 minutes. They've gone the way of so many big businesses --slave labor overseas, market the hell out of a low quality product, jack up the price, don't pay your salespeople. I remember girls in college getting their interview suits from VSC (mid 90s). Yes, yes, yesI'm disappointed too. No. Countless casual dresses, tops, love the ones with built in hidden bras. It seems Victoria's Secret took this criticism to heart. I am just shy of turning 31 and used to love buying clothes from VS. Their clothes really seemed to strike a balance between classy and sexy. I purchased business suits, cocktail dresses, sweaters, shirts - even winter coats and boots - and yes, those FABULOUS JEANS!! And V/S is no help! I knew couldn't be been the only one wondering why I cant find anything to order on their website. According to reports at the time, Turney wanted to remove the "hooker looks" in the catalog and made the aesthetic more like Vogue than Playboy. I would look forward to the day I could afford and wear their clothing and underwear because it seemed more like mature, coming of age, womanly, sophisticated and classy type of clothing. The amazing part of going down memory lane with all of you, is that I am happy to report that I still have and happily wear all of my clothes from VS. You can't get a fraction of the good stuff you used to be able to in the "good old days", so they are pretty much worthless. Courtney even went on to reveal that Victoria's Secret bra fitters reportedly aren't certified, leading to inaccurate measurements and uncomfortable wear for consumers. i know because i own clothing belonging to moda international VS, I HAVE PROOF! ", Read more: An activist shareholder is urging Victoria's Secret parent to update 'tone-deaf' brand image to boost sales. Years ago, I along with my friends, kept a huge supply of cotton panties; they were the best quality, flattering, never rode up, and came in great colors. I'm so scared something is going to get spilled on my awesome built-in-bra shirts that I'm scared to wear them! Get out of my brain!! As another tall lady, I totally feel you! The New York Times noted that, while Victoria's Secret is still the leading U.S. lingerie brand, a September 2017 consumer study found that 68 percent of consumers like the brand "less than they used to," and a whopping 60 percent of consumers think that Victoria's Secret feels "forced" or "fake.". I remember that Cafe Retro catalogue with Frederique and thought she was so glamorous, poured over it for days. these suits and coats are still gorgeous and i still get compliments on them. Perhaps. I am now sorry that I never tried the jeans and dresses. I really have a hard time finding clothes that I like. While the Pink mascot dog is infamous, there's a lot more to this branch of Victoria's Secret. And just as someone stated above, most of it would still be in style today..it truly was timeless fashion at a fraction of the cost. Price and other details may vary based on product size and color. Victoria's Secret is planning a major comeback when it splits from L Brands next month, after years of declining sales and diminished relevance with women. Many of the items were credited to a manufacturer called Moda International and some of it was made in Italy and the U.S. Where did the designers for Moda International go. Their old mags had an aspirational quality to them, the staging of the scenenery, the beautiful modelsyou just wanted to be that girl. She shops in the PINK department for bras and the ocassional yoga pants when they have sales. So upset about the disappearance of the clothing. It's so hard to find classy lingerie that's good quality and affordable. Gorgeous face and figure and would probably be considered "heavy" by today's standard because she was/is curvy Incidentally, I have the same issue with Bath and Body Works. Well, now a new ad campaign that celebrates the Victorias Secret of today, as a spokeswoman said, is here, promising weve changed and we see you and featuring women of different skin colors, ages, shapes and abilities, looking super-comfortable in simple silk bras and panties. They don't make classy, yet sexy lingerie anymore. The company is constantly innovating "in all spheres of the business," a spokesperson for Victoria's Secret told Insider, adding:"This will lead us into new spaces like reclaiming one of our best marketing and entertainment properties to date and turning it on its head to reflect who we are today. I couldnt agree more. There is a reason we all have clothes that we loved that are still in our closet. I also loved the fact that they carried pants in longer inseam lengths. I missed the Class the store personal use to have. Price and other details may vary based on product size and color. I miss vs and moda international clothes as well . (Lettering across your ass is skanky, no matter what age you are. Global Business and Financial News, Stock Quotes, and Market Data and Analysis. In November 2018 only days after Ed Razek's controversialVogue interview hit the stands it was announced that Jan Singer, the chief executive officer of L Brands, had left her role after only two years with the company. the model wrote. It is too utilitarian. No one wants such boring underwear. Theres more to mobility work than just stretching. Victoria's Secret would soon eliminate all swimwear, Oh Snap! glad i bought what i did when i did. I believe target has a London jeans line.Thanks for the article. But I have not been able to find a skirt that looks half as good as this one did, for years! Train was new then and the opening act.Take care and I would love a reply!~ niki. I started shopping there in my 20's . I wish i had never rid of it. I bought some one of a kind pieces and enjoyed window shopping even when I wasn't buying. I used to get the knit twinsets and loved them. I too really miss their clothing line MODA INTERNATIONAL. had great coats as well! 78%. It is to be the world's leading advocate for women," the CEO said. The quality of their clothing at that time was quite good; I had dresses and suit jackets from them that were lined and tailored. Girl, you are so correct about VS. Agreed. I will not hold my breathe in hopeful anticipation that VS will suddenly revamp their products or additionally cater to those of us who loved their brand when we were just starting out professionally, or discovering how to be sexy and elegant at the same time. I just wish Moda International would pop up somewhere else. For those not following the company's controversies, leadership shake-ups, and fiscal reports for the past few years, the news likely came as a shock. The two items I haven't been able to find a good replacement for - London jeans & I loved the "adult" version of the fleece boyfriend lounge pants. I have some very wonderful pieces from their. Thanks for the trip into the past. I do have a closet full of their dress slacks and jeans. "This is a key step in the turn, although we still believe there is work to be done in communicating the new positioning and re-engaging the consumer.". The fashion show seems to be more focused on empowering the models who walk in it instead of trying to reach and/or relate to consumers and that's probably why the ratings for the yearly program continue to fall. A rebranding and a new documentary have the lingerie company back in the cultural cross hairs. It's all about wearing hooded sweatshirts,yoga pants, and otherathletic "inspired" fashion, especially for those young 'uns. It also plans to give hundreds of dated-looking stores a lighter look. Ironically, Frederick's of Hollywood appears to me to have better quality clothing these days, and they still use attractive adult women for their models. I was so disappointed not to find the VS smart, classy, feminine clothing online yesterday - - so I requested an online "chat" - and I was told the company is focusing on "what they do best". Today I wouldnt be caught dead in the clothes they carry and I havent used my Angel Card in over a year.I got a customer survey from them awhile back maybe 2 years ago? I would've bought all my clothes from them starting two years ago had they stayed the same (or gotten better - there was some room for that) and I would've persuaded a lot of my girlfriends to do the same.. Ugh.. ", Read more: Former employees reveal what the billionaire head of Victoria's Secret is like as a boss as he faces backlash over his ties to Jeffrey Epstein, In a statement to the press announcing the news, Wexner said that Sycamore has "deep experience in the retail industry and a superior track record of success," and that it "will bring a fresh perspective and greater focus to the business.". I used to buy all my dress pants from VS--several fits, nice fabric, held up extremely well. This blog confirms my disappointment and disgust. L Brands shares were up about 4.4% on Tuesday, having rallied 97% year to date. This is my honest experience with Victoria's Secret. Love the blog post. I was a VS clothes junkie too! totally agree!! Date it was purchased: January 1, 1982 6. Including fitness lovers, world travelers, readers, and gardeners. And now I'm disappointed that the cotton lingerie line has been discontinued--those were the only bras I bought! It was not a tube top, spaghetti strap top, tank top or cap sleeve t shirt. I agree. I used to wear in the late 90s-2009ish. They just might have time to save themselves. Well let me tell you, I wore a Moda International sweater that I got many years ago from V.S. I added up all of my purchases over all the years I have been buying Victoria's Secret catalog and it was well over $100,000. They totally had it right offering the jackets in different lengths and styles to change up the look. Feminine, sexy, SIMPLE. Victoria's Secret, though still a global behemoth in its industry, has struggled with dwindling sales. Yes yes and YES. My first cc was the VS card. Toys R Us 4. If you have any of these products in your fridge, you need to throw them out ASAP. Sales associates pounding the lacquered floors at one of Victoria's Secret's many retail locationsin 2016, there were . I have coats, sweaters, old jeans, shoes,shorts, etc--you name it. London Jeans boyfriend in particular. I'm sorry about the clothes we have to buy today. Honestly, I dont know where to shop anymore. When I went online hunting for an article to explain to me when and why this happened, I found this excellent and helpful article. I also miss the reduced price bi-annual catalogs where I could get loads of cute clothes for a steal (Sigh). However, Bath & Body Works plans to build on current momentum by expanding into new categories including hair care, facial skin products and home cleaning, the company said. I never got into Victoria's Secret, and I didn't even know they carried a clothing line. The line is soft, easy to move in, and made one editor feel like Catwoman. I wish the would reconsider bringing back their line. It is hard to find quality silk pajamas with American sizing, and the big department stores have very little to choose from. I agree!!! So sad. https://www.thredup.com/product/women-cotton-moda-international-dark-green-yoga-pants/3555409. but they are going to close shop soon bc they cater to kids who have no money. It was a totally uncomfortable experience. An activist shareholder is urging Victoria's Secret parent to update 'tone-deaf' brand image to boost sales, Instagrammers celebrated a post starring Palvin, Valentina Sampaio, shared a photograph of herself on Instagram, Astrid Stawiarz/Getty Images for Fragrance Foundation, hired an outside law firm to review its relationship, Former employees reveal what the billionaire head of Victoria's Secret is like as a boss as he faces backlash over his ties to Jeffrey Epstein, Sycamore filed a lawsuit to back out of the deal, Victoria's Secret's actions taken during the pandemic, said that it had come to a "mutual agreement" with Sycamore to "terminate" the deal, Victoria's Secret is experiencing a major comeback after years of declining sales and Wall Street is salivating. It is the PERFECT denim skirt and clearly very well made. They had great customer service - returns were easy and never any screw-ups! Now onto finding that French bikini top in my size Taylor Hill, Sara Sampaio, and Josephine Skriver chilling out in between shots. I have not actively ordered clothes from Victoria's Secret for probably the last five years because the clothes last a long time because of the quality. Not until you have something so inferior to compare it to that you realize how great something was. Retail as a whole has really lost it's way. I Googled them and it looks like pieces are now only being sold via eBay, etc. I don't know why VS would have ever made such a decision. "A day later, she shared a video of herself with the caption "Never stop dreaming.". But this is rather a reflection of U.S. society, as wellat least in general. so I started shopping elsewhere, Still unhappy because nothing was as nice as what I was use to with VS I still have some of the bras I purchased before the change and they are still perfect. In 2004, Victoria's Secret cast the model to spearhead its then-new Pink line and the rest is history! I only ever had to return one purchase and that was a pair of mismatched shoes which was a shame as they also fitted perfectly.Looks like I will have to look to ebay for future purchases.Such a shame that a dramatic change in the business plan can destroy what was a very profitable business.Pink was always childish and unflattering (too tight and skimpy) and now it looks like children doing porn - the models look like kids doing dress up and putting silocone inserts into mummy's bras. The other half, most I already own. Please VS - bring back your clothing line (particularly London Jeans and Moda International)!!! Ugh! I'm deeply disappointed with what they've done and would not buy from them unless they kept going with what good thing they had going before. I can't believe that someone doesn't see the gaping hole left in the marketplace. An off the shoulder tunic, with a matching bra and panty, you just can't get any better. JUST put on a MODA International sweater today. You are spot-on with your nostalgia; I too have often wondered why Victoria's Secret took such a drastic wrong turn and never looked back. No suits. Now? In April 2020, Sycamore filed a lawsuit to back out of the deal, alleging that Victoria's Secret's actions taken during the pandemicto close stores, cut back on new inventory, and not pay rent for the month of April were in violation of the agreement that the two parties had made in February. Everything is either too gaudy and blingy or way too casual. Just look at my intro graphic at the top of my post. I was a sales associate - or "Bra Specialist" - with VS in the late '90s to early 2000s, when I was in my early to mid-20s, and fortunately I still have a smallish collection of bra and panty sets from that time, as well as a few clothing items from the catalog, especially nice jackets/coats. those london jeans and their clothing in general, was the best that was out there, bar none! If you have a TJMaxx near you (or you can go on online (www.tjmaxx.com)), I suggest checking it out because that would be the closest comparison I have found. You just brought back good memories. I am a Baby Boomer and have fond memories of the "old" Victoria's Secret. The styles, sizing and tailored cuts were classy and top of the line gorgeous. Was checking on pricing when I found this. !Im 32 now. All rights reserved. I still have a silk/cashmere boyfriend sweater from years ago--it's in great shape. Even if they went back, I wouldn't know to trust them or not. I just remembered that I also have bed sheets that I purchased years ago in cream satin, pink satin and a white cotton set with a lovely lace trim. London jeans were great, again I bought dozens of those. Now, I dont even go in anymore-, You definitely summed up the experience! Last time I wrote a review from a gift I returned, they emailed me they wouldn't post cuz I had again said Mayflower pjs were cheap, but added I wish they'd start carrying the old line of clothing! The fashion is degrading. And the great thing about them was they came in a variety of styles and cutsso if you don't like low-cut jeans that teeter precariously on the edge of your hips, VS gave plenty of options. My biggest question is why they stopped a successful line of clothing from Moda; stopped a very successful and well known brand. It was a very rare occasion that I would ever have to return something because the size did not fit and when they did fit, they always fit perfectly. at JC Penney. My VS thing was their makeup. I loved the fact that I could buy longer inseams. This is awesome. Would hate for it to be grabbed by one of those folks that doesnt appreciate it like us. I also still have a beautiful pair of cropped summer pants with a tropical print on them that no longer fit me but like you, I'm hanging onto them in case I can wear them again one day. So sad. That was back in the day when ordering by phone was fun, easy and I don't remember ever needing to make a return. The encounter, which Ukenta captured in a now viral six-part YouTube series, occurred at The Mall in Short Hills in Millburn, New Jersey. Overall I would love to see a comeback of their clothing, all the catalog images im finding are so beautiful! The ones that can be worn with or without straps.
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